I am doing the google dance right now. My recent and home brewed SEO (search engine optimisation) has paid of. Searching for David Kaspar will put DavidKaspar.com on second place of the results.
It was a bit disappointing that a search on Google for my name returned the true resource for David Kaspar only as item 75. Not many people have the patience browsing to page 7 so being on first page is grand.